Business Reorientation

I had a meeting some weeks ago with the founder of Smile Konnects. He is trying to create an organization to offer integration services for new immigrants here in Quebec City.
We had this talk and his ideas about the business problem he wanted to fix were great: in this province and mostly in this city is there are socio-cultural integration issues to solve. He wants to offer integrated services like activities, hosting and accompanying newcomers while offering information and guidance.

It has been 1 year ago since he started to promote the business. Smile Konnect is known and people start to identify him and his organisation, but not as much as he wanted. It is a promotion problem.

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